I’ve been working on this little project for the launch of “Entrepreneurs Fitness Academy” in April 2014. This is a programme called “From Fat to Fit in 40 Days” and it’s based on all the research and experiences I’ve had in the past 7 years going from a “heart attack waiting to happen”, obese, 18.5 stone wreck to a 12.5 stone healthy, happy, non-wreck.
I think a lot of ill health comes to the entrepreneur in particular because of:
– the stress levels are far higher than working in a normal job
– the working hours are ridiculous (look, I’m even writing this blog at one in the morning)
– Cortisol is the enemy of the entrepreneur – is the stress hormone and it gives you a gut
– When you are successful, it’s very easy to bring restaurants and booze into you life more regularly
– When you are busy, you make bad food choices on a daily basis
On top of this, I’ve learned that:
1. Every diet is bullshit unless it’s based on eating a majority of raw, organic whole vegetables and fruit.
2. The whole diet industry is based on LIES
3. The whole fitness industry is based on LIES
4. A lot of “healthy food” options are, in fact, the complete opposite
5. How being grounded to the Earth is ESSENTIAL to your health
6. How magnetism affects our health, especially if we are sat next to EMF producing devices like mobiles, laptops and tablets all day long
7. Meditation is critical to long-term well-being.
8. You PH level is the most important thing you need to control for more energy, zero diseases and optimum health.
Why Entrepreneurs?
Well, I’ve been one for 25 years and I find it the most exhilarating way of living.
It’s also a way of living that has nearly destroyed me on a number of occasions.
I’ve had two cardiac events.
One was from swimming in the sea in Spain whilst still drunk from the wedding party the night before.
That saw me in Intensive Care in Stockport Hospital on 9/11.
I was in a bed next to a 15 year old who didn’t make it through the night.
When I woke up, I asked what had been going on in the world and got told two planes just flew into the world trade centre.
Turns out I didn’t have a cardiac arrest, but I had produced a level of enzymes at the same level as a premier league football player does in pre-season training.
It was a crazy 24 hours for the whole planet, but at the time I could only think how lucky I was compared to the kid next to me.
It was only a few days later that I found out that one of my friends was in the WTC and he lost his life that day too.
The next one was from having coffee after being on a 7-day fast as part of my journey back to health.
I had not consumed any caffeine for about 3 months.
Katy, my wife, and I were in Manchester with our then two kids (we’ve got five now).
We wanted a drink, so went into a hotel bar and, for some reason, I really fancied a coffee despite being off it.
So we had our drinks and then went on the Big Wheel in Manchester to get a view of the city.
Whilst trapped in that little carriage, I started to get really horrible hot flushes and my heart was bouncing around like one of those little jumping beans.
It was insane, and really scary.
I went to a specialist right away who then hooked me up to a little machine that I had to wear for three weeks and said “If your heart does that again in the next three weeks, you’ll have to come in for an operation. I can’t guarantee that you’ll live”.
I shat myself.
I had no idea what bad shape I was in.
In my head, and in the mirror, I was still the handsome young RAF pilot in training:
I had no idea I was actually a really fat fucker who was about to leave this mortal coil and a wife with up to five kids (i.e. I didn’t really fix myself until after all five of our kids were born).
It’s really amazing how powerful “self-image” can be completely wrong compared to “actual image”.
In fact, I think it was seeing this picture of me that freaked me out the most. I was like “Who’s this fat fuck? That’s not me!”
This was despite all the signs being there: I was out of breath walking up the stairs to the office, I was getting shin splints walking to the local shops (to get wine usually!), I was coughing up from my 20-a-day smoking addiction, I was shouting at employees all the time because I had no sense of calmness, I was a pain in the arse to be around (I’m amazed I’m still married and still have friends from years ago sometimes), I had a constant hangover..the list goes on.
Don’t get me wrong, it wasn’t all bad: I still managed to inspire people daily. I still managed to create over £35 million from online marketing. I still had the love of my wife and children (which is my real inspiration). I still had the love of my family.
But I was physically in a proper bad state.
Anyway. I’m not any more.
I’m fitter now than I was when I was 20.
I’m physically very happy.
I love my green juices every day.
I love snacking on raw cashews and dried figs.
I love imbibing chlorophyll on a daily basis.
I love running and pushing myself with exercise 6 days a week.
I love the fact that I play football 1-2 times a week at 44 when I thought my footie days were well over for YEARS!
I love the knowledge that I’ve gained on this journey – which is really the most important journey of my life.
When you take control of your health, you really do become a free-er person.
You become less afraid.
You become sexier, funnier, more interesting.
You feel better.
You make good decisions.
You are nicer to other people.
You have more energy.
I mean, it’s a no-brainer really, isn’t it?
So, I got back from a holiday to Morocco and decided to ask my mate Gaz (Gareth Mostyn – former British and European Kickboxing Champion and founder of Shanti Academy, a martial arts gym in Poynton, Stockport) to help me put together a 40 day programme to help other entrepreneurs get back into shape, get more energy, get wise to their health choices, make better decisions on a daily basis, make more money because of all of this stuff.
Gaz agreed.
And then, so did my wife, to my great surprise.
Katy had just had some spiritual advice from someone (can’t remember their name right now, but will update this post when I speak to her tomorrow) that told her she needed to get fit, or something like that 🙂
So it all came together beautifully.
In fact, throughout the three weeks so far, we’ve even been joined by some of our kids, which is amazing because they’re all under 10 and they’ve come on 5k runs in the dark at 6am!
Bottom line is this – we’ve been doing this for a number of days now. In fact, we’re about half way through the 40 day programme.
– We’ve been taking video diaries from the beginning
– We’ve been taking food diaries and we’re planning to make videos on the type of exercise that will get you results fastest (we’re entrepreneurs, we’re time-poor!)
– We’ve been taking pics of the food I’ve been eating
– We’ve got interviews lined up with the best experts on the planet about advanced nutrition and fitness to help you overcome the no. 1 problem with getting fit forever: your mindset
– we’re creating a bunch of fast meditations to help you get the most from each and every day
– we are creating a social media group so you can all support each other as you go through the programme with us
Look, it’s a blast doing this.
Getting my health and fitness back from the brink has been incredible.
It’s also an ongoing journey – this is not about being Mr or Mrs Perfect.
It’s also not about weight loss (I think focusing on weight is a completely stupid and counter-productive thing to do).
It’s also not about never drinking booze or eating chocolate or doing any of the things that help you chill out (although is is about reducing those easily).
It’s about being in tune with your mind and body and finding the balance you had before you went into the world as a grown-up.
It’s about feeling amazing every single day.
It’s about remembering who YOU are, and celebrating your infinite potential 🙂
So, here’s one of the video diaries from Day 11 as a little teaser for you.
Click here to subscribe to my mailing list and get details of when this product is ready (plus I’ll send you a free DVD)
Thank you for reading this! It was only supposed to be a little blog with a video, but then I got all carried away and spent 87 minutes doing this 🙂